Is Sainsbury's Plant Pioneers Steaks discontinued?

Brand

Sainsbury's

Category

Meat & seafood alternatives

Region

UK

What changed

Plant Pioneers Meat Free Steaks (227 g): a Sainsbury's customer service agent told a shopper on X the item was 'no longer ranged in any of our stores', and its product page showed 'page cannot be found' (The Sun, 15 Mar 2025; Birmingham Live, 16 Mar 2025). Trolley.co.uk lists it as out of stock in every store, and we found no report of it returning. A search-engine snapshot of an old Sainsbury's product page still exists, but the live page returned 404 when we fetched it on 2026-10-18.

Where it was reported

The Sun

Source

Read the source →
www.thesun.co.uk
Also checked:

• Birmingham Live, 16 Mar 2025 →
• Trolley.co.uk: out of stock in every store →

Last checked

2026-10-18

Closest replacements

Editorial picks — not sponsored. No brand paid for, reviewed or was contacted about these picks, and we use no affiliate links. Picks for this UK-only product are UK options. Each pick links to the review or article we relied on and, where possible, the product page confirming it is vegan. Researched 2026-10-18; availability changes, so check your store. How we pick

• THIS Fillet Steak (plant-based) by THIS

  Vegan Food & Living's April 2026 review: realistic fibrous texture, 31 g protein per fillet, strong peppercorn flavor; about GBP 7 for two. Grocery Gazette reports a 2026 launch into Tesco, Asda, Sainsbury's and Waitrose.

  Source: veganfoodandliving.com → · Also see: grocerygazette.co.uk →

• Vivera Plant Steaks by Vivera

  Cheaper pre-cooked soya-and-wheat-protein steaks (a 2024 Taylor Talks Vegan review paid GBP 2.50 for two and rated them 8/10 for flavor); they are dense and more burger-like than a fibrous steak.

  Source: taylortalksvegan.co.uk → · Also see: trolley.co.uk →